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Who We Are

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Global Coach Education and Player Development Consultancy Business

SWNineteen was formed in 2023 by Simon Wheatley. Simon, one of the world's leading coaches and coach educators, wanted to create a business that would support coaches, players, parents, and federations across the globe to become exceptional at the work they do. A graduate in Sports Coaching and Psychology, Simon worked as head of junior coaching at the largest tennis club in the South West of England. He then worked for the Lawn Tennis Association for 14 years in a number of roles from 12 & Under Talent Development to Resource Development and Performance Coach Education. SW19 is the postcode of Wimbledon which is where he first saw tennis as a young boy and fell in love with the sport. 

Meet our Founder SWNineteen Director, Simon Wheatley

Simon Wheatley is one of the world's most respected and credible Tennis Coaches & Coach Educators. Simon has a degree in Sports Development & Psychology. He is a LTA Level 5 Master Performance Coach and Tutor. He is the author of 2 best selling coaching manuals, 3 coaching qualifications and over 50 Professional Development Courses.


He has trained over 10,000 coaches & teachers in over 40 countries. He was formerly LTA Performance Coach Education Manager responsible for the Education & Development of over 1000 British Coaches working in Performance Tennis. He is a Davis Cup analyst, and technical consultant to many WTA, ATP and ITF Junior players.

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Grow with SWNineteen

 Our goal is to help others become exceptional at what they do

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